PromtPress Telegram marketing
RU EN
Download PDF
★ PromtPress Public Report · Issue № 001

Channel audit New Media Workshop

New Media Workshop
@mnm_masterskaya Training program for new media professionals. Expert channel: @mnmexpert Chatbot: @qa_mnm_bot Project of ANO «Dialog» and ANO «Russia – Land of Opportunity» Registered with RKN:…
15.07.2026
Subscribers
20 759
-44 per month
ERR (% see posts)
17.0%
last day 4.1%
Reach/post
2.3K
ad reach 852/24h
or just share this page link
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subscribers
20 759
Subscriber reach
10.98%
avg % subs see post
Views/post
2.3K
median 1.6K · 28 days
Posts/week
9.9
for period
7d trend
-46.1%
vs previous week
Reactions/post
41.6
total 1,707 reactions, 797 reposts, 71 comments
Post length
605 chars
median 624 · 28 days
Posts analyzed
41
28 days
Ad reach
852
24h avg
Churn / month
-44
last month
Citation rate
1 019
citation index · 4,294 channels mentioned ever
Channel age
4 years 10 months
created 17.08.2021
Section 02 · Content Analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained and lost subs.

21.5K20.6K19.7K18.8K18K18.3KJul 2518.3KAug 2518.7KSep 2519KOct 2519.2KNov 2519.8KDec 2520.1KJan 2621KFeb 2620.9KMar 2620.8KApr 2620.8KMay 2620.7KJun 2620.8KJul 26
Start of period
18 263
Now
20 757
Net growth
+2 494
Section 04 · Mentions

Who and how mentions the channel

Citation index 1 019 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a channel with 100k subs weighs more than one with 1k. All-time channel mentions: 4 294 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 94.2%
Ukraine 1.5%
Belarus 0.2%
Kyrgyzstan 0.1%
Kazakhstan 0.1%
Mention format
Mentioned in a separate post 36.6%
In collections with 2-5 channels 54.8%
In a collection of 6-10 channels 6.0%
In collections with 11+ channels 2.7%
In suspicious channels (bot activity) 4.3%
Size of channels mentioning
Micro-channels (up to 1K) 38.2%
1–10K subs 38.6%
10–30K subs 12.2%
30–100K subs 6.1%
over 100K subs 4.8%
Mention topics
News & Media 36.6%
Politics 15.6%
Education 10.1%
Blogs 9.8%
Marketing, PR, advertising 5.3%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long a placement should 'live'.

703
last 12h
852
last 24h
+21% vs prev.
1.1K
last 48h
+29% vs prev.
1.1K
last 72h
stable
Section 06 · Competitors

Who you compete with 

11 nearest channels by topic and audience. Your channel is highlighted — see its place among niche neighbors.

Channel Subscribers
MAAndrey the Mathematician 1M
FROMANSWERS 578.2K
FROMANSWERS 365.9K
OTOTVETI 452.3K
DNDanir on duty | Math OGE 2026 | Umskul 340.7K
NGNastya Glasnaya | Russian Language OGE 2026 UmSkul | Territory of Russian Language 297.1K
EHExcel Hacks | Бухгалтерия и Аналитика 285.6K
SPSPISAL 280K
DMDark Mate | ANSWERS 254.8K
MOMoscow Education 233K
MNNew Media WorkshopYou 20.8K
Section 07 · Mention Dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 1 558, they brought 3 111 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 297 277
924
December 2025 347 199
513
November 2025 253 192
600
October 2025 201 144
213
September 2025 164 123
402
August 2025 296 199
459
Total mentions
1 558
Months of data
6
Acquired subscribers
3 111
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Education» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10 to p90). Black vertical = median. Red dot = your channel.

Subscribers 74% below median
78.6K
27.6K 20 759 — your channel 297.2K
Avg reach / post 77% below median
9.8K
1.3K 2 280 — your channel 31.6K
Citation index better than 90% of niche
116
0 1 019 — your channel 1.1K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit in a month.

01

Main post of the week — on Sunday

On this day at 11:00 MSK audience is most active.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% ER. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with channels in the same niche once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

Want this done by PromtPress?

This audit — what we can do in a few minutes based on public data. If you want to go further — run ads through us and hit your growth plan in a month.

Launch ads on Telegram Contact manager
Already a client? Log in →
Link copied