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★ PromtPress Public Report · Issue # 001

Channel audit Mikhail Shaposhnikov LIVE

Mikhail Shaposhnikov LIVE
@misha_des Contact @mishadesbot Training @hwcourse, Interior design @hotwalls, Furniture @boca_room List of registered personal pages and channels...
08.07.2026
Subscribers
53 693
-708 per month
ERR (% see posts)
34.0%
per day 19.9%
Reach/post
17.5K
ad reach 10.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
53 693
—
Subs reach
32.68%
avg % subs see post
Views/post
17.5K
median 17.6K · 28 days
Posts/week
8.0
for period
7d trend
-27.3%
vs previous week
Reactions/post
248.9
total 8,214 reactions, 2,866 reposts, 1,098 comments
Post length
358 chars
median 153 · 28 days
Posts analyzed
33
28 days
Ad reach
10.7K
24h avg
Churn / month
-708
last month
Quotability
24
citation index · 133 channels mentioned ever
Channel age
8 years 7 months
created 20.11.2017
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat & what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

63.2K59.8K56.5K53.2K49.9K50.9KJul 2551.1KAug 2551KSep 2551.5KOct 2552.2KNov 2552.9KDec 2553.9KJan 2656.3KFeb 2656.7KMar 2655.8KApr 2655.3KMay 2654.5KJun 2653.8KJul 26
Period start
50 943
Now
53 695
Net growth
+2 752
Section 04 · Citations

Who mentions the channel and how

Citation index 24 — channel popularity rating based on mentions. Considers both count & weight: a post from a 100k subs channel weighs more than from 1k. All-time mentions: 133 different channels. Below — countries, format, source channels, topics.

Countries mentioning
Russia 92.6%
Uzbekistan 1.4%
Ukraine 0.0%
Belarus 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 67.6%
In collections with 2-5 channels 28.4%
In a selection of 6-10 channels 4.1%
In collections with 11+ channels 0.0%
In suspicious channels (bots) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 45.9%
1K to 10K subs 33.8%
10K to 30K subs 13.5%
30K to 100K subs 6.1%
over 100K subs 0.7%
Topics of mentions
Blogs 29.7%
Interior & construction 17.6%
Design 6.8%
Other 6.1%
Tech 4.7%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

8.2K
in 12 hours
10.7K
in 24 hours
+30% vs prev
11.5K
in 48 hours
+7% vs prev
11.7K
in 72 hours
+2% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel highlighted — see its place among niche neighbors.

Channel Subscribers
DДDOMEO. DESIGN | RENOVATION | REAL ESTATE 530.5K
PLLayout 453.6K
AIInterior & decor 450K
MKMy apartment 427.9K
MSWise Builder 410.2K
LKFavorite apartment 408.6K
GFGC FSK 378.1K
PRProRealty 377.5K
USSmart Builder 353.9K
PIPIK 337.3K
MSMikhail Shaposhnikov LIVEYou 53.7K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months mentions count 18, they brought 6 524 new subs. Different from citation index above — here individual mention posts in period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 2 2
1 539
December 2025 3 2
2 569
Nov 2025 8 8
946
Oct 2025 4 4
749
September 2025 1 1
597
August 2025 0 0
124
Total mentions
18
Months in data
6
Acquired subscribers
6 524
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category «Interior & construction» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10–p90). Black vertical = median. Red dot = your channel.

Subscribers 51% below median 
109.2K
30.4K 53 693 — your channel 435.2K
Avg reach / post better than 82% niche
6.2K
1.4K 17 548 — your channel 26.1K
Citation index 95% below median 
518
0 24 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Post of the week — on Friday

Audience is most active on this day at 12:00 MSK.

Effect
Best window for important posts
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One weekly poll on a hot topic is an easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

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