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★ PromtPress Public Report · Issue № 001

Channel audit Who let the duck into marketing

Who let the duck into marketing
@marketingducks Marketing, brands & trends without the fluff! Even Scrooge McDuck reads us* Collab: @tellmoscowrus RKN: https://clck.ru/3U6Gd8
26.06.2026
Subscribers
92 249
+29507 per month
ERR (% see posts)
21.0%
per day 12.6%
Reach/post
19K
ad reach 11.6K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle shows the period.

Subscribers
92 249
Subscriber reach
20.59%
avg % subs see post
Views/post
19K
median 18.7K · 29 days
Posts/week
14.7
for period
Trend 7d
-22.3%
vs previous week
Reactions/post
75.6
total 4,613 reactions, 793 reposts, 0 comments
Post length
264 chars
median 247 · 29 days
Posts analyzed
61
29 days
Ad reach
11.6K
24h avg
Churn / month
+29507
last month
Citation rate
3
citation index · 17 channels mentioned all time
Channel age
10 months 5 days
created 21.08.2025
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subs. See which months grew or lost subs.

119K89.3K59.5K29.8K01Aug 2513.6K11.7KOct 259.9KNov 258.7KDec 257.6Kjan 266.7Kfeb 266.1KMar 265.6KApr 265.2KMay 2663.8KJun 26
Period start
1
Now
92 249
Net growth
+92 248
Section 04 · Mentions

Who mentions the channel and how

Citation index 3 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel 'weighs' more than from a 1k subs channel. All time the channel was mentioned 17 different channels. Below — countries, formats, source channels, topics.

Countries mentioning you
Russia 97.0%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 3.0%
In collections with 2-5 channels 75.8%
In collections with 6-10 channels 21.2%
In collections with 11+ channels 0.0%
In suspicious channels (bot-boosted) 0.0%
Size of channels mentioning you
Micro-channels (up to 1K) 6.1%
1K–10K subs 66.7%
10K–30K subs 3.0%
30K–100K subs 6.1%
100K+ subs 18.2%
Topics of mentions
News & Media 72.7%
Politics 12.1%
Economics 9.1%
Travel 3.0%
Images & photos 0.0%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

8.4K
in 12 hours
11.6K
in 24 hours
+38% vs prev.
14.6K
in 48 hours
+26% vs prev.
14.6K
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel highlighted — see its rank among niche peers.

Channel Subscribers
TMMy feed trends 2.5M
MOIce cream 1.8M
OKOkak 1.6M
SESearch 1.3M
TRTrendly 1.2M
KVCustomer is always right 1.1M
SVTrending today 1M
TBtrends by russia 1M
TVTrend or leave 935.3K
TRTrending 909.3K
KPWho let the duck into marketingYou 92.2K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 5 months such mentions were 29, they brought 16 367 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 0 0
0
Nov 2025 0 0
0
Oct 2025 6 6
0
Sep 2025 1 1
3 059
August 2025 22 9
13 308
Total mentions
29
Months in data
5
Gained subscribers
16 367
Section 08 · Niche comparison

Where channel ranks in its league

Took top-100 channels in category «Marketing, PR, ads» (Russia) and compared your channel to them. Gray band — range of 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#63/ 100
Rank in niche
Channel in bottom half of ranking
Subscribers worse than median by 25%
123.8K
29.7K 92 249 — your channel 1.1M
Avg reach / post better than 61% of niche
11.4K
73 18 994 — your channel 50.1K
Citation index worse than median by 99%
366
0 3 — your channel 3.1K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Saturday

Audience most active on this day at 1:00 PM MSK.

Effect
Best window for an important post
02

System traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

Want this done by PromtPress?

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