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★ PromtPress Public Report · Issue № 001

Channel audit Lunacy

Lunacy
@lunacy_ru Premium gaming gear 🌙 Site: lunacy.ru Support: help@lunacy.ru, DM VK page (Mon-Fri 10:00-18:00) Buy: Lunacy Shop: clck.ru/3SuuNn M.Video: goo.su/1uBpIBB DNS:…
17.06.2026
Subscribers
227 201
+38895 per month
ERR (% see posts)
19.0%
daily 8.7%
Reach/post
41.1K
ad reach 17.2K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the calculation period.

Subscribers
227 201
Subs reach
18.1%
avg % of subs see post
Views/post
41.1K
median 39.6K · 26 days
Posts/week
4.2
for period
7d trend
-21.5%
vs previous week
Reacts/post
273.4
only 4,375 reactions, 657 reposts, 388 comments
Post length
182 chars
median 141 · 26 days
Posts analyzed
16
26 days
Ad reach
17.2K
24h avg
Churn / month
+38895
last month
Citation rate
40
citation index · 110 channels mentioned all time
Channel age
2 years 7 months
created 15.11.2023
Section 02 · Content Analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

261.1K202.6K144.1K85.6K27.1K45.4KJun 25101.4K99.7KAug 2590.5KSep 2595KOct 25166.6KNov 25150.8KDec 25157.6KJan 26149.7KFeb 26199.2KMar 26188.2KApr 26183.5KMay 26200.2KJun 26
Period start
45 373
Now
227 203
Net growth
+181 830
Section 04 · Mentions

Who mentions the channel and how

Citation index 40 — channel popularity rating based on mentions. Considers both count and mentioner weight: a post from a 100k subs channel weighs more than from 1k subs. All time channel was mentioned 110 different channels. Below: from which countries, format, channels, and topics.

Countries mentioning
Russia 94.6%
Kazakhstan 1.0%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
How they mention
Mentioned in a separate post 24.4%
In bundles with 2-5 channels 74.6%
In bundles with 6-10 channels 0.0%
In bundles with 11+ channels 1.0%
In suspicious channels (cheating) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 30.7%
1K–10K subs 22.0%
10K–30K subs 15.6%
30K–100K subs 8.8%
over 100K subs 22.9%
Topics mentioning you
Blogs 26.8%
Fashion & Beauty 17.6%
Games 15.1%
Telegram 13.7%
Betting 8.8%
Section 05 · Ad Potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long placement stays relevant.

14K
12h
17.2K
24h
+23% vs prev.
21.7K
48h
+26% vs prev.
23.7K
72h
+9% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
OZOZON 1.1M
YMYandex Market 1M
X-Freeloaders - Lightning 1M
SNMarket discounts 993.1K
WSWB Sniper | Wildberries finds | Discounts | Promos 932.9K
PBBy Blat 888K
Z|Hare | Promos | Discounts 877.5K
W|Wildberries | finds 799.3K
VIITEMS FROM VIDEO 711.7K
ALAlpha-Profitable 563K
LULunacyYou 227.2K
Section 07 · Mention Dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months such mentions were 82, they brought 118 726 new subs. This is a different metric from the citation index above — here it's individual mention posts in the period, there it's cumulative rating.

Period Mentions Channels Brought subs
December 2025 10 10
12 443
November 2025 3 3
0
October 2025 7 4
92 209
Sep 2025 51 26
8 017
August 2025 2 2
0
July 2025 9 8
6 057
Total mentions
82
Months of data
6
Acquired subs
118 726
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Sales» (Russia) and saw how your channel compares. Gray band = range for 80% of niche channels (p10-p90). Black vertical = median. Red dot = your channel.

#42/ 100
Rank in niche
Channel in the top half of the ranking
Subscribers better than 53% of niche
194.4K
66.1K 227 201 — your channel 695.7K
Avg reach / post better than 90% of niche
6K
8 41 128 — your channel 45.2K
Citation index 89% worse than median 
371
0 40 — your channel 3.2K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit next month.

01

Increase posting frequency

Now 4.2 posts/wk. Active channels norm 7-10. Consistency is key for retention.

Effect
Consistency over volume
02

Main post of the week — on Friday

Audience is most active on this day at 16:00 MSK.

Effect
Best time for key post
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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