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★ PromtPress Public Report · Issue # 001

Channel audit Kolesa.kz

Kolesa.kz
@kolesakz_official Official Kolesa.kz channel 🚙 One channel instead of a hundred: auto market news, tips, picks & more
03.07.2026
Subscribers
9 992
+498 per month
ERR (% see posts)
30.0%
per day 17.0%
Reach/post
3.5K
ad reach 1.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. The subtitle shows the period.

Subscribers
9 992
Subs reach
35.51%
avg % subs see post
Views/post
3.5K
median 2.7K · 27 days
Posts/wk
5.8
for period
7d trend
+145.7%
vs previous week
Reactions/post
28.4
total 653 reactions, 106 reposts, 25 comments
Post length
358 chars.
median 223 · 27 days
Posts analyzed
23
27 days
Ad reach
1.7K
24h avg
Churn / month
+498
last month
Citation rate
14
citation index · 38 channels mentioned all time
Channel age
9 years 4 months
created 07.02.2017
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months grew and which lost subs.

10.4K9.8K9.1K8.4K7.7K8.2KJul 258.2KAug 258.1KSep 258.1KOct 258KNov 258KDec 258KJan 268.2KFeb 268.4KMar 269.3KApr 269.2KMay 269.5KJun 2610KJul 26
Start of period
8 176
Now
9 992
Net growth
+1 816
Section 04 · Mentions

Who mentions the channel and how

Citation index 14 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel «weighs» more than from a 1K sub one. All time channel was mentioned by 38 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Kazakhstan 94.3%
Russia 5.7%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Format of mentions
Mentioned in a separate post 89.7%
In collections with 2-5 channels 4.6%
In collections with 6-10 channels 1.1%
In collections with 11+ channels 4.6%
In suspicious channels (cheating) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 65.5%
1K–10K subs 12.6%
10K–30K subs 10.3%
30K–100K subs 8.0%
100K+ subs 3.4%
Topics where mentioned
News & Media 83.9%
Music 3.4%
Economy 2.3%
Telegram 2.3%
Blogs 2.3%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long a placement stays effective.

1.5K
in 12 hours
1.7K
in 24 hours
+13% vs prev.
5.3K
in 48 hours
+212% vs prev.
5.3K
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — you can see its rank among niche neighbors.

Channel Subscribers
PACar Import from Europe🇰🇿 🇪🇺 11K
KOKolesa.kzYou 10K
CineleKZ веломаркет 8.2K
PRPROkatit 7.4K
FORCollateral Auto | Problematic 5.6K
TRTransExpert.kz 5.6K
ANAuto News KZ 5.5K
KAUS Auto Catalog - Grand Car Kazakhstan 4.7K
PFTruck Sale Kazakhstan 🇰🇿🚛 3.6K
K🇰KGA 🇰🇿 3.6K
ALAlmaty_Joly 3.5K
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention yours. Over the last 6 months such mentions were 0, they brought 352 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 0 0
262
December 2025 0 0
23
Nov 2025 0 0
27
Oct 2025 0 0
10
Sep 2025 0 0
12
August 2025 0 0
18
Total mentions
0
Months of data
6
Attracted subs
352
Section 08 · Niche comparison

Where the channel stands in its league

Took top-43 channels in category «Transport» and saw how your channel looks against them. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

#2/ 43
Rank in niche
Channel in top 4% transport
Subscribers better than 90% of niche
1.8K
59 9 992 — your channel 11K
Avg reach / post better than 90% of niche
401
2 3 548 — your channel 3.9K
Citation index better than 87% of niche
2
0 14 — your channel 19
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off as done and revisit this report in a month.

01

Top post of the week — on Saturday

Audience is most active on this day at 12:00 ALMT.

Effect
Best window for important posts
02

Increase video post share

Video in Telegram retains audience longer and is favored by the algorithm. Aim for 15-25% share.

Effect
Video retains audience better
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts quarterly with same-segment channels. 2-3 collabs give relevant growth — no need daily.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit is what we can do in a few minutes using public data. If you want to go further — run ads through us and hit your growth target in a month.

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