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★ PromtPress Public Report · Issue № 001

Channel audit Kazinform

Kazinform
@kazinform_news Official channel of MIA "Kazinform" — a platform for professional journalism. Authors are our correspondents in Kazakhstan and abroad. We broadcast what we see ourselves. News in Kazakh:…
08.06.2026
Subscribers
31 440
+420 per month
ERR (% see posts)
3.0%
per day 2.7%
Reach/post
938
ad reach 879/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subscribers
31 440
Subs reach
2.98%
avg % subs see post
Views/post
938
median 918 · 17 days
Posts/day
48.6
~340 per week
7d trend
+4.8%
vs previous week
Reactions/post
12.2
total 10,654 reactions, 2,902 reposts, 96 comments
Post length
623 chars
median 608 · 17 days
Posts analyzed
870
17 days
Ad reach
879
24h avg
Churn / month
+420
last month
Citation rate
303
citation index · 821 channels mentioned all time
Channel age
8 years 8 months
created 06.09.2017
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which it lost subs.

34.9K31.1K27.4K23.6K19.9K21.5KMay 2523.4KJul 2522.4KSep 2525.2KNov 2525.4KJan 2630.9KMar 2631.2KMay 26
Period start
21 461
Now
31 441
Net growth
+9 980
Section 04 · Citations

Who mentions the channel and how

Citation index 303 — channel popularity rating based on mentions. Considers not just count but weight of mentioning channels: a post from a 100K sub channel weighs more than from 1K. All time, channel was mentioned 821 different channels. Below — countries, format, source channels, and topics.

Countries mentioning
Kazakhstan 78.2%
Russia 7.9%
Uzbekistan 1.6%
Ukraine 1.3%
Kyrgyzstan 1.0%
Format of mentions
Mentioned in a separate post 69.1%
In collections with 2-5 channels 19.5%
In a collection of 6-10 channels 6.2%
In collections with 11+ channels 5.3%
In suspicious channels (bots) 1.6%
Size of channels mentioning
Micro-channels (up to 1K) 55.3%
1–10K subs 32.4%
10–30K subs 5.1%
30–100K subs 4.9%
over 100K subs 2.2%
Topics where mentioned
News & Media 71.1%
Politics 13.1%
Blogs 5.1%
Law 2.4%
Travel 1.5%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays relevant.

700
in 12 hours
879
in 24 hours
+26% vs prev.
992
in 48 hours
+13% vs prev.
1.1K
in 72 hours
+15% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel highlighted — see its rank among niche peers.

Channel Subscribers
اخاخبارفوری خبرفوری جنگ امریکا فوری 5.5M
کاکانال اخبارفوری ࡆ خبرفوری 4.4M
خࡆخبرفوری ࡆ اخبارفوری ࡆ جنگ فوری امریکا 4.4M
خبخبرفوری 4.2M
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
TPТруха⚡️Україна 3.1M
CAKazinformYou 31.4K
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 1 275, they brought 13 627 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's cumulative rating.

Period Mentions Channels Brought subs
December 2025 201 55
647
Nov 2025 158 54
415
Oct 2025 235 106
2 627
Sep 2025 211 47
3 578
August 2025 198 44
3 085
July 2025 272 59
3 275
Total mentions
1 275
Months of data
6
Gained subs
13 627
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "News & Media» and compared your channel to them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical line — median. Red dot — your channel.

Subscribers 98% below median
1.3M
502K 31 440 — your channel 4M
Avg reach / post 99% below median
76.7K
791 938 — your channel 424.2K
Citation index 82% below median
1.7K
0 303 — your channel 11.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Friday

On this day at 09:00 ALMT the audience is most active.

Effect
Best window for an important post
02

Increase share of video posts

Video in Telegram holds audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

ER below niche benchmark — rethink formats

Current ER 2.98% vs norm 5.5%. Try polls and interactive formats.

Effect
+2.5pp ER
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
05

Test polls and interactive formats

Posts with polls/reactions typically boost ER by 5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER

Want this done by PromtPress?

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