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★ PromtPress Public Report · Issue # 001

Channel audit IZ.RU

IZ.RU
@izvestia Official channel IZ.RU on Telegram Feedback: @infoPovodsBot Other socials: izru.taplink.ws Registered in Roskomnadzor list:…
15.07.2026
Subscribers
134 832
-275 per month
ERR (% who see posts)
4.0%
in 24 hrs 3.0%
Reach/post
4.5K
ad reach 4K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
134 832
—
Subs reach
3.3%
avg % subs see post
Views/post
4.5K
median 4.1K · 12 days
Posts/day
62.7
~439 per week
7d trend
—
no data for period
Reactions/post
30.4
only 23,630 reactions, 12,581 reposts, 0 comments
Post length
614 chars
median 612 · 12 days
Posts analyzed
778
12 days
Ad reach
4K
24h avg
Churn / month
-275
last month
Citation rate
5 501
citation index · 13,298 channels mentioned all time
Channel age
10 years 9 months
created 24.09.2015
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

159.7K153K146.2K139.4K132.7K140.3KJul 25139.3K140.8KSep 25141.3KOct 25140.7KNov 25142.1KDec 25143.8KJan 26141.6KFeb 26140.3KMar 26137.9KApr 26136.1KMay 26135.3KJun 26134.9KJul 26
Period start
140 325
Now
134 829
Net growth
-5 496
Section 04 · Mentions

Who and how mentions the channel

Citation index 5 501 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K subs channel weighs more than from 1K. All time channel was mentioned 13 298 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 88.9%
Ukraine 2.5%
Belarus 1.4%
Kazakhstan 0.2%
Uzbekistan 0.1%
Mention formats
Mentioned in a separate post 57.1%
In collections with 2-5 channels 38.1%
In a collection of 6-10 channels 2.2%
In collections with 11+ channels 2.6%
In suspicious channels (bots) 1.2%
Size of channels mentioning
Micro-channels (up to 1K) 42.8%
1K–10K subs 41.2%
10K–30K subs 6.7%
30K–100K subs 5.6%
over 100K subs 3.7%
Mention topics
News & Media 67.0%
Politics 11.3%
Telegram 3.5%
Other 3.3%
Blogs 2.9%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should "live".

3.5K
in 12 hrs
4K
in 24 hrs
+14% vs prev
4.5K
in 48 hrs
+12% vs prev
4.9K
in 72 hrs
+9% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
اخاخبارفوری خبرفوری جنگ امریکا فوری 6M
خࡆخبرفوری ࡆ اخبارفوری ࡆ جنگ فوری امریکا 4.7M
خبخبرفوری 4.4M
کاکانال اخبارفوری ࡆ خبرفوری 4.3M
PELive Broadcast • News 4.1M
TLTopor Live 4.1M
M•Moskvich • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMFirst Moscow 3.2M
TRTrukha⚡️Ukraine 3.1M
IZIZ.RUYou 134.8K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 30 474, they brought 21 590 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 6 342 601
154
December 2025 6 395 609
15 513
Nov 2025 5 090 473
1 969
Oct 2025 5 504 456
243
Sep 2025 3 717 437
1 367
August 2025 3 426 437
2 344
Total mentions
30 474
Months of data
6
Attracted subscribers
21 590
Section 08 · Niche comparison

Where channel ranks in its league

Took top-100 channels in category «News & Media» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 90% below median
1.3M
498.9K 134 832 — your channel 4.1M
Avg reach / post 95% below median
93.7K
733 4 451 — your channel 443.8K
Citation index better than 71% of niche
1.9K
0 5 501 — your channel 11.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Best post day — Tuesday

Audience is most active on this day at 04:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 3.3% vs norm 5.5%. Try polls and interactive formats.

Effect
+2.2pp ER
03

System traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit is what we can do in minutes using public data. To go further — run ads with us and close your growth plan in a month.

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