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★ PromtPress Public Report · Issue # 001

Channel audit DIY!

DIY!
@idei_sdelay_sam Best DIY projects: repair, furniture, crafts. Short, clear, no fluff! https://t.me/Anton_Vasyagin - for all questions. Buy ads via exchange:…
25.06.2026
Subscribers
87 788
-414 per month
ERR (% see posts)
7.0%
per day 3.8%
Reach/post
5.4K
ad reach 3.3K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate health indicator. Subtitle shows the period.

Subscribers
87 788
Subscriber reach
6.2%
avg % subs see post
Views/post
5.4K
median 5.6K · 29 days
Posts/week
43.4
for the period
7d trend
-4.6%
vs previous week
Reactions/post
31.1
total 5,683 reactions, 3,962 reposts, 0 comments
Post length
47 chars.
median 30 · 29 days
Posts analyzed
183
29 days
Ad reach
3.3K
24h avg
Churn / month
-414
last month
Citation rate
638
citation index · 629 channels mentioned ever
Channel age
4 years 7 months
created 19.11.2021
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

98.7K95.8K92.8K89.8K86.9K97.1KJun 2596.5KAug 2595.9KSep 2595.6KOct 2595.3KNov 2595KDec 2593.9KJan 2693.1KFeb 2691.4KMar 2689.4KApr 2688.6KMay 2688.1KJun 26
Start of period
97 058
Now
87 789
Net growth
-9 269
Section 04 · Citations

Who mentions the channel and how

Citation index 638 — channel popularity rating based on mentions. Considers both count & weight: a post from a 100k sub channel weighs more than from a 1k sub channel. All-time mentions: 629 different channels. Below: from which countries, format, channels, and topics.

Countries mentioning
Russia 99.0%
Ukraine 0.6%
Uzbekistan 0.0%
Belarus 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 75.8%
In collections with 2-5 channels 2.2%
In a collection of 6-10 channels 9.0%
In collections with 11+ channels 13.0%
In suspicious channels (bots) 6.4%
Size of channels mentioning
Micro-channels (up to 1K) 5.7%
1K to 10K subs 9.4%
10K to 30K subs 17.0%
30K to 100K subs 40.8%
over 100K subs 27.1%
Topics mentioned in
Interior & construction 20.4%
Educational 19.0%
Humor & entertainment 12.0%
Transport 7.1%
News & Media 4.9%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should «live».

2.6K
in 12 hours
3.3K
in 24 hours
+27% vs prev.
4.1K
in 48 hours
+24% vs prev.
4.5K
in 72 hours
+11% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DOMEO. DESIGN | RENOVATION | REAL ESTATE 523.8K
PLLayout 455.5K
AIInterior & decor 452K
MKMy Apartment 429.1K
MSWise Builder 411.3K
LKFavorite apartment 410K
PRProRealty 378.2K
GFGC FSK 377.7K
USSmart Builder 354.6K
PIPIK 340.7K
USSRDIY!You 87.8K
Section 07 · Mention dynamics

How often the channel is mentioned

We track posts in other channels that mention yours. Over the last 6 months mentions found 206, they brought 1 226 new subs. This is a different metric from the citation index above — here it's individual mention posts in the period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 37 22
108
Nov 2025 38 36
361
Oct 2025 49 29
361
September 2025 40 27
187
August 2025 18 17
61
July 2025 24 13
148
Total mentions
206
Months in data
6
Attracted subscribers
1 226
Section 08 · Niche comparison

Where channel ranks in its league

Top-100 channels in category "Interior & construction» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#59/ 100
Rank in niche
Channel in bottom half of ranking
Subscribers 20% below median
109.7K
30.4K 87 788 — your channel 438.6K
Avg reach / post 16% below median
6.5K
1.4K 5 442 — your channel 26.7K
Citation index better than 54% of niche
491
0 638 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Friday

Audience is most active on this day at 08:00 MSK.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

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