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★ PromtPress Public Report · Issue № 001

Channel Audit Pepper.ru — Best Deals & Promos

Pepper.ru — Best Deals & Promos
@hotprice Official community channel of Pepper.ru deal hunters with the hottest deals from all corners of the Internet. We carefully compare prices and publish only the lowest-priced items, that…
07.07.2026
Subscribers
87 934
-224 per month
ERR (% see posts)
22.0%
per day 17.3%
Reach / post
19.2K
ad reach 15.2K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key Channel Metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
87 934
Subs reach
21.84%
avg % subs see post
Views / post
19.2K
median 19.6K · 29 days
Posts / day
8.9
~62 per week
7d trend
-0.9%
vs prev week
Reactions / post
MTProto only
Post Length
184 chars
median 184 · 29 days
Posts analyzed
261
29 days
Ad reach
15.2K
24h avg
Churn / month
-224
last month
Citation rate
32
citation index · 173 channels mentioned ever
Channel Age
9 years 2 months
created 10.04.2017
Section 02 · Content analysis

What works best

Top posts by engagement & outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which lost subs.

93.1K91.7K90.3K88.9K87.5K92.3KJul 2591.9KAug 2591.5KSep 2591.2KOct 2590.9KNov 2590.7KDec 2590.1KJan 2689.8KFeb 2689.4KMar 2688.9KApr 2688.4KMay 2688.2KJun 2688KJul 26
Start of period
92 306
Now
87 934
Net growth
-4 372
Section 04 · Ad potential

How long a post brings reach

Avg reach of an ad post by time since publication. Helps estimate how long a placement should «live».

12.6K
in 12 hours
15.2K
in 24 hours
+21% vs prev.
17.7K
in 48 hours
+16% vs prev.
18K
in 72 hours
+2% vs prev.
Section 05 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
OZOZON 1.1M
SNMarket discounts 1M
YaMYandex Market 1M
X-Freeloaders - Lightning 997.5K
WSWB Sniper | Wildberries Finds | Discounts | Promos 922.2K
PBBy Blat 876.1K
Z|Hare | Deals | Discounts 874.4K
W|Wildberries | finds 793.3K
VIITEMS FROM VIDEO 703.1K
ALAlpha-Profitable 558.5K
P—Pepper.ru — Best Deals & PromosYou 87.9K
Section 06 · Mention dynamics

How often the channel is mentioned

Monthly we record posts in other channels that mention your channel. Over the last 6 months such mentions were 0, they brought 139 new subs. Different from citation index above — here: individual mention posts per period, there: cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 0 0
17
December 2025 0 0
15
November 2025 0 0
54
October 2025 0 0
30
September 2025 0 0
15
August 2025 0 0
8
Total Mentions
0
Months of data
6
Acquired subscribers
139
Section 07 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Sales» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 55% below median
193.6K
66.3K 87 934 — your channel 714.1K
Avg reach / post better than 75% of niche
5.8K
1 19 203 — your channel 35K
Citation Index 91% below median
371
0 32 — your channel 3.2K
Section 08 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit in a month.

01

Main post of the week — on Wednesday

On this day at 07:00 MSK audience is most active.

Effect
Best window for important post
02

Increase video posts share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts with channels in the same segment once a quarter. No need to do it daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

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