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★ PromtPress Public Report · Issue № 001

Channel audit Gosuslugi

Gosuslugi
@gosuslugi Official channel of the Russian Federation public services portal. VK: vk.com/gosuslugi OK: ok.ru/gosuslugi Dzen: dzen.ru/gosuslugi Rutube: rutube.ru/u/gosuslugi YouTube:…
08.06.2026
Subscribers
1 008 132
-4654 per month
ERR (% see posts)
16.0%
per day 6.2%
Reach/post
158.5K
ad reach 62.3K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
1 008 132
—
Subs reach
15.73%
avg % subs see post
Views/post
158.5K
median 164K · 27 days
Posts/week
5.7
for period
7d trend
-29.0%
vs previous week
Reactions/post
495.7
total 10,905 reactions, 7,427 reposts, 0 comments
Post length
878 chars.
median 999 · 27 days
Posts analyzed
22
27 days
Ad reach
62.3K
24h avg
Churn / month
-4654
last month
Citation rate
1 381
citation index · 7,900 channels mentioned ever
Channel age
5 years 10 months
created 16.07.2020
Section 02 · Content analysis

What works best

Top posts by engagement & outsiders — to see what to repeat and what to remove from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained and which it lost subs.

1.1M1.1M1.1M1M999.1K1.1MJun 251.1MJul 251.1MAug 251.1MSep 251.1MOct 251.1MNov 251.1MDec 251.1MJan 261MFeb 261MMar 261MApr 261MMay 261MJun 26
Start of period
1 097 609
Now
1 008 132
Net growth
-89 477
Section 04 · Citations

Who mentions the channel and how

Citation index 1 381 — channel popularity rating based on mentions. Considers both count and weight: a post from a 100k subs channel weighs more than from 1k subs. All-time channel mentions 7 900 different channels. Below: from which countries, in what format, from which channels, and in which topics.

Countries mentioning
Russia 94.2%
Ukraine 2.2%
Kyrgyzstan 0.1%
Kazakhstan 0.0%
Uzbekistan 0.0%
Format of mentions
Mentioned in a separate post 75.5%
In collections with 2-5 channels 24.0%
In collections with 6-10 channels 0.2%
In collections with 11+ channels 0.4%
In suspicious channels (bots) 0.9%
Size of channels mentioning
Micro-channels (up to 1K) 56.0%
1K–10K subs 39.0%
10K–30K subs 3.5%
30K–100K subs 1.1%
over 100K subs 0.5%
Topics of mentions
News & Media 51.5%
Politics 7.8%
Transport 7.2%
Telegram 6.9%
Law 3.4%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

50.3K
in 12 hours
62.3K
in 24 hours
+24% vs prev.
81.8K
in 48 hours
+31% vs prev.
100K
in 72 hours
+22% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvich • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
PMFirst Moscow 3.1M
RNRIA Novosti 3.1M
Wed.Media Russia not Moscow 2.9M
NMMoscow News 2.7M
MSMoscow today 2.7M
GOGosuslugiYou 1M
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we record posts in other channels that mention yours. Over the last 6 months such mentions 2 957, they brought 1 502 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, while that is a cumulative rating.

Period Mentions Channels Brought subs
December 2025 92 60
0
Nov 2025 89 70
0
Oct 2025 677 322
96
Sep 2025 644 354
152
August 2025 655 317
694
July 2025 800 403
560
Total mentions
2 957
Months of data
6
Gained subs
1 502
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "News & Media» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#86/ 100
Position in niche
Channel in the bottom half of the ranking
Subscribers better than 54% of niche
853K
231.3K 1 008 132 — your channel 2.9M
Avg reach / post better than 67% of niche
73K
3.1K 158 542 — your channel 344K
Citation index 45% below median
2.5K
5 1 381 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Tuesday

Audience most active on this day at 13:00 MSK.

Effect
Best window for an important post
02

Increase share of video posts

Video in Telegram retains audience longer and is favored by algorithm. Recommend increasing share to 15-25%.

Effect
Video retains audience better
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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