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★ PromtPress Public Report · Issue № 001

Channel audit Glavnaya Doroga

Glavnaya Doroga
@glavdoroga Top aggregator of viral road incidents from Russia and CIS. ☑️ VK: vk.com/glavdoroga 💬 Chat: @glavdorogachat 📥 Submit video: @glavdorogabot 📣 Ad rates:…
25.06.2026
Subscribers
134 217
-682 per month
ERR (% see posts)
10.0%
Per day 4.1%
Reach/post
11.3K
Ad reach 5.5K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle below the number shows the period it covers.

Subscribers
134 217
Subscriber reach
8.43%
Avg % subs see post
Views/post
11.3K
Median 11.8K · 29 days
Posts/week
11.9
Over period
7d trend
-21.0%
vs previous week
Reactions/post
120.7
Total 6,035 reactions, 439 reposts, 1,395 comments
Post length
490 chars
Median 462 · 29 days
Posts analyzed
50
29 days
Ad reach
5.5K
24h avg
Churn / month
-682
Last month
Citation rate
374
Citation index · 418 channels mentioned ever
Channel age
6 years 3 months
Created 27.02.2020
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months gained subs and which lost them.

150.7K146.2K141.7K137.3K132.8K144.5KJun 25143.1KAug 25145.6KSep 25148.1KOct 25147.2KNov 25145.6KDec 25142.5KJan 26140.9KFeb 26140.5KMar 26137.3KApr 26135.6KMay 26134.7KJun 26
Period start
144 505
Now
134 218
Net growth
-10 287
Section 04 · Mentions

Who & how mentions the channel

Citation index 374 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a channel with 100k subs weighs more than from a channel with 1k. Over all time, the channel was mentioned 418 Different channels. Below — from which countries, format, channels, topics.

Countries of mentions
Russia 98.5%
Ukraine 0.5%
Uzbekistan 0.2%
Belarus 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 66.5%
In bundles with 2-5 channels 31.5%
In bundles with 6-10 channels 1.1%
In bundles with 11+ channels 0.9%
In suspicious channels (bots) 3.5%
What size channels mention
Micro-channels (up to 1K) 21.4%
1K–10K subs 14.6%
10K–30K subs 16.3%
30K–100K subs 20.4%
over 100K subs 27.3%
Topics where mentioned
News & media 31.5%
Transport 23.8%
Shock content 15.0%
Humor & entertainment 6.7%
Telegram 6.6%
Section 05 · Ad potential

How long a post generates reach

Avg reach of a promo post over time since publication. Helps estimate how long a placement stays relevant.

4K
In 12 hours
5.5K
In 24 hours
+38% vs prev.
7.1K
In 48 hours
+29% vs prev.
7.9K
In 72 hours
+12% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
TICars & Point 3.4M
ABAvtomanya 1.8M
WEWENGALLBI 1M
DSDubrovsky Syndicate | Zhekich Dubrovsky 694K
FIFighterbomber 520.8K
ABAuto.ru 497.5K
GAGarage 487K
ABAVTOZAKAZ.RU 479.8K
ZRZa Rulem 473.8K
ABDriving instructor 466.8K
GDGlavnaya DorogaYou 134.2K
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention your channel. Over the last 6 months Such mentions were 86, they brought 5 904 New subs. Different metric from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 16 3
0
November 2025 13 4
22
October 2025 10 3
174
September 2025 31 21
3 092
August 2025 15 11
2 576
July 2025 1 1
40
Total mentions
86
Months of data
6
Attracted subscribers
5 904
Section 08 · Niche comparison

Where channel stands in its league

Took top-100 Channels in category "Transport» (Russia) and compared your channel. Gray band — range of 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#67/ 100
Position in niche
Channel in bottom half of ranking
Subscribers Worse than median by 20%
167.8K
46.1K 134 217 — your channel 604.7K
Avg reach / post Worse than median by 24%
14.8K
1.3K 11 318 — your channel 121.3K
Citation index Better than 56% of niche
108
0 374 — your channel 2.4K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Friday

Audience is most active on this day at 12:00 MSK.

Effect
Best window for important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

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