PromtPress Telegram marketing
RU EN
Download PDF
★ PromtPress public report · Issue № 001

Channel audit Fontanka SPB Online

Fontanka SPB Online
@fontankaspb Events in the country and world 🧡 from St. Petersburg Contact: @fontanka_reporter_bot Ads: @Feedbackfontanka Privacy: https://clck.ru/3LkLMD Citation: https://clck.ru/3M2Tn5 RKN:…
16.07.2026
Subscribers
374 641
+4684 per month
ERR (% see posts)
14.0%
daily 10.8%
Reach/post
49.5K
ad reach 40.4K/24h
or just share this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle shows the period.

Subscribers
374 641
Subs reach
13.22%
avg % subs see post
Views/post
49.5K
median 48.8K · 20 days
Posts/day
32.2
~225 per week
7d trend
no data for period
Reactions/post
448.0
total 297.5K reactions, 133,587 reposts, 751 comments
Post length
468 chars
median 433 · 20 days
Posts analyzed
664
20 days
Ad reach
40.4K
24h avg
Churn / month
+4684
last month
Citations
2 951
citation index · 7,909 channels mentioned ever
Channel age
10 years 8 days
created 08.07.2016
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

380.9K369.8K358.7K347.6K336.5K339.9KJul 25345K353.4KSep 25361.6KOct 25365.5KNov 25367.1KDec 25368.7KJan 26367.9KFeb 26370.5KMar 26368.8KApr 26360.9KMay 26361.4KJun 26370.7KJul 26
Period start
339 929
Now
374 642
Net growth
+34 713
Section 04 · Citations

Who and how mentions the channel

Citation index 2 951 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel "weighs" more than from a 1k subs one. All-time channel mentions: 7 909 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 95.4%
Ukraine 1.0%
Belarus 0.3%
Uzbekistan 0.1%
Kazakhstan 0.0%
Format of mentions
Mentioned in a separate post 70.3%
In a collection with 2-5 channels 22.1%
In a collection with 6-10 channels 2.2%
In a collection with 11+ channels 5.4%
In suspicious channels (inflated) 5.7%
Size of channels mentioning
Micro-channels (up to 1K) 33.4%
1K–10K subs 43.0%
10K–30K subs 11.6%
30K–100K subs 8.2%
over 100K subs 3.8%
Topics mentioned in
News & Media 59.5%
Politics 10.8%
Blogs 9.8%
Other 3.8%
Telegram 2.1%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long placement stays relevant.

32.7K
12h
40.4K
24h
+24% vs prev
47.8K
48h
+18% vs prev
55.6K
72h
+16% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
اخاخبارفوری خبرفوری جنگ امریکا فوری 6M
خࡆخبرفوری ࡆ اخبارفوری ࡆ جنگ فوری امریکا 4.7M
خبخبرفوری 4.4M
کاکانال اخبارفوری ࡆ خبرفوری 4.3M
PELive Broadcast • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMFirst Moscow 3.2M
TRTrukha⚡️Ukraine 3.1M
FSFontanka SPB OnlineYou 374.6K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 6 months such mentions were 6 998, they brought 27 293 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's cumulative rating.

Period Mentions Channels Brought subs
January 2026 1 197 265
998
December 2025 1 795 366
2 507
Nov 2025 1 639 462
2 041
Oct 2025 1 167 334
4 142
September 2025 574 270
8 404
August 2025 626 257
9 201
Total mentions
6 998
Months of data
6
Attracted subs
27 293
Section 08 · Niche comparison

Where channel ranks in its league

Took top-100 channels in category «News & Media» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 71% below median
1.3M
498.9K 374 641 — your channel 4.1M
Avg reach / post 47% below median
93.7K
733 49 534 — your channel 443.8K
Citation index better than 56% niche
1.9K
0 2 951 — your channel 11.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Saturday

On this day at 01:00 MSK audience is most active.

Effect
Best window for an important post
02

System traffic purchase

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a 'hot' topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

Want this done by PromtPress?

This audit is what we can do in minutes from public data. Want to go further? Run ads with us and hit your growth plan in a month.

Launch Telegram ad Contact manager
Already a client? Log in →
Link copied