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★ PromtPress Public Report · Issue № 001

Channel audit DOM.RF

DOM.RF
@domrf_life Over 25 years developing the housing market and improving urban environment. Questions: pr@domrf.ru ✅ Support our channel: t.me/boost/domrf_life Registration statement in Roskomnadzor: №6531934288
08.07.2026
Subscribers
33 949
+31 this month
ERR (% see posts)
9.0%
Daily 3.6%
Reach/post
2.8K
Ad reach 1.2K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
33 949
Subscriber reach
8.31%
Avg % subs see post
Views/post
2.8K
Median 2.2K · 29 days
Posts/week
15.5
For period
7d trend
+18.3%
vs previous week
Reactions/post
21.2
Total 1,402 reactions, 922 reposts, 0 comments
Post length
822 chars
Median 999 · 29 days
Posts analyzed
66
29 days
Ad reach
1.2K
Avg 24h
Churn / month
+31
Last month
Citation rate
536
Citation index · 2,577 channels mentioned ever
Channel age
5 years 11 months
Created 15.07.2020
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained and lost subs.

35.5K33.7K32K30.2K28.4K29KJul 2529.5KAug 2529.9KSep 2530.3KOct 2530.9KNov 2531.8KDec 2532.7KJan 2633.9KFeb 2634.4KMar 2634.2KApr 2634KMay 2633.9KJun 2634KJul 26
Start date
28 998
Now
33 949
Net growth
+4 951
Section 04 · Mentions

Who mentions the channel & how

Citation index 536 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a channel with 100k subs weighs more than from a channel with 1k. All time channel was mentioned 2 577 different channels. Below: countries, format, source channels, topics.

Countries mentioning
Russia 96.4%
Ukraine 0.2%
Belarus 0.2%
Uzbekistan 0.1%
Kazakhstan 0.1%
Mention format
Mentioned in a separate post 37.2%
In a bundle of 2-5 channels 37.5%
In a bundle of 6-10 channels 6.8%
In a bundle with 11+ channels 18.5%
In suspicious channels (bot activity) 2.9%
What size channels mention
Micro-channels (up to 1K) 36.3%
1K–10K subs 40.6%
10K–30K subs 13.1%
30K–100K subs 7.6%
100K+ subs 2.3%
Mentioned topics
News & Media 29.6%
Economics 13.5%
Interior & construction 13.1%
Politics 10.6%
Business & startups 5.2%
Section 05 · Ad Potential

How long a post generates reach

Avg ad post reach over time since publication. Helps estimate how long a placement stays relevant.

764
12h
1.2K
24h
+57% vs prev.
1.4K
48h
+17% vs prev.
1.5K
72h
+5% vs prev.
Section 06 · Competitors

Who you compete with

11 Nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 530.5K
PLLayout 453.6K
AIInterior & decor 450K
MKMy Apartment 427.9K
MSWise Builder 410.2K
LKFavorite Apartment 408.6K
GFGC FSK 378.1K
PRProRealty 377.5K
USSmart Builder 353.9K
PIPIK 337.3K
TODOM.RFYou 33.9K
Section 07 · Mention Trends

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months Such mentions were 388, they brought 4 643 New subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 31 28
1 182
December 2025 68 49
1 005
Nov 2025 108 79
901
Oct 2025 77 63
685
Sep 2025 52 43
383
August 2025 52 41
487
Total mentions
388
Months of data
6
Acquired subscribers
4 643
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 Channels in category "Interior & construction» (Russia) and compared your channel to them. Gray band: range where 80% of niche channels fall (p10 to p90). Black vertical: median. Red dot: your channel.

Subscribers 69% below median
109.2K
30.4K 33 949 — your channel 435.2K
Avg reach / post 55% below median
6.2K
1.4K 2 822 — your channel 26.1K
Citation index Better than 50% of niche
518
0 536 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and revisit this report in a month.

01

Main post of the week — on Tuesday

On this day at 10:00 MSK audience is most active.

Effect
Best time for key post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

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