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★ PromtPress Public Report · Issue № 001

Channel audit Creative Brief

Creative Brief
@creative_brief Ctrl+Alt+Creative. What about the deadline?
19.07.2026
Subscribers
26 011
+14089 per month
ERR (% see posts)
16.0%
per day 11.2%
Reach/post
4K
ad reach 2.6K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
26 011
Subs reach
15.2%
avg % subs see post
Views/post
4K
median 4K · 24 days
Posts/wk
6.3
over period
7d trend
-1.5%
vs previous week
Reactions/post
MTProto only
Post length
696 chars
median 722 · 24 days
Posts analyzed
22
24 days
Ad reach
2.6K
24h avg
Churn / month
+14089
last month
Mentions
1
citation index · 8 channels mentioned all time
Channel age
2 years 10 months
created 28.08.2023
Section 02 · Content analysis

What works best

Top posts by engagement and laggards — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which it lost subs.

35.4K28.9K22.4K15.9K9.5K31.7KJul 2531.7K31.7KSep 2531.7KOct 2530.3KNov 2530.1KDec 2517.2KJan 2613.3KFeb 2612.5KMar 2611.8KApr 2611.7KMay 2611.9KJun 2616.9KJul 26
Period start
31 733
Now
25 933
Net growth
-5 800
Section 04 · Mentions

Who mentions the channel and how

Citation index 1 — channel popularity rating based on mentions. Considers both count and weight: a post from a 100K channel weighs more than from 1K. All time mentioned by 8 different channels. Below — countries, format, sources, topics.

Mentioning countries
Russia 66.7%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 66.7%
In collections with 2-5 channels 33.3%
In a collection of 6-10 channels 0.0%
In collections with 11+ channels 0.0%
In suspicious channels (inflated stats) 0.0%
What size channels mention
Micro-channels (up to 1K) 44.4%
1–10K subs 44.4%
10–30K subs 11.1%
30–100K subs 0.0%
over 100K subs 0.0%
Topics where mentioned
News & Media 44.4%
Educational 22.2%
Family & kids 11.1%
Nature 11.1%
Tech 11.1%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays effective.

2.2K
in 12 hours
2.6K
in 24 hours
+18% vs prev.
3.1K
in 48 hours
+19% vs prev.
3.2K
in 72 hours
+4% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Highlighted your channel — shows its rank among niche peers.

Channel Subscribers
TMMy feed trends 2.5M
MOIce cream 1.7M
OKOka 1.6M
This weekSearch 1.5M
TRTrending 1.2M
TBTrends by Russia 1.1M
KVCustomer is always right 1.1M
TVTrend or leave 1.1M
TZSet trends 1.1M
Last weekTrending today 1M
KBCreative BriefYou 26K
Section 07 · Niche comparison

Where the channel stands in its league

Top-100 channels in category «Marketing, PR, advertising» (Russia) and compared your channel against them. Gray band: range for 80% of niche channels (p10 to p90). Black vertical: median. Red dot: your channel.

Subscribers 82% below median
146.6K
41.3K 26 011 — your channel 1.3M
Avg reach / post 69% below median
12.8K
25 3 954 — your channel 58.8K
Citation index 99% below median
204
0 1 — your channel 3.3K
Section 08 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Saturday

Audience is most active on this day at 13:00 MSK.

Effect
Best window for an important post
02

Increase video post share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit is what we can do in minutes using public data. To go further — run ads through us and hit your growth plan in a month.

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