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★ PromtPress Public Report · Issue #001

Channel audit CHIZHIK

CHIZHIK
@chizhikmagazin Chizhik – a modern store where all products are carefully selected, quality confirmed by experts, and on Thursdays – super new items! Registration in RKN: https://clck.ru/3MCBuY 🐥Chizhik app:…
09.07.2026
Subscribers
484 867
-7629 per month
ERR (% who see posts)
9.0%
daily 4.4%
Reach/post
40.5K
ad reach 21.4K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
484 867
Subs reach
8.35%
avg % subs see post
Views/post
40.5K
median 42.4K · 29 days
Posts/wk
18.8
over period
7d trend
-5.0%
vs previous week
Reactions/post
204.4
16,146 reactions, 3,863 reposts, 1,143 comments
Post length
293 chars
median 276 · 29 days
Posts analyzed
79
29 days
Ad reach
21.4K
avg 24h
Churn / month
-7629
last month
Citation rate
872
citation index · 746 channels mentioned ever
Channel age
4 yrs 3 mo
created 15.03.2022
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

641.2K548.3K455.4K362.5K269.5K299KJul 25316.6KAug 25330.2KSep 25358.5KOct 25436.1KNov 25494.1KDec 25570.7KJan 26558.8KFeb 26536.8KMar 26519.1KApr 26500KMay 26494.5KJun 26486.5KJul 26
Period start
298 957
Now
484 862
Net growth
+185 905
Section 04 · Citations

Who mentions the channel and how

Citation index 872 — channel popularity rating based on mentions. Considers both count and weight of mentioners: a post from a 100k subs channel 'weighs' more than from 1k. All-time channel mentions 746 different channels. Below: countries, format, sources, topics.

Countries mentioning
Russia 98.8%
Uzbekistan 0.1%
China 0.1%
Ukraine 0.0%
Belarus 0.0%
Mention formats
Mentioned in a separate post 78.5%
In a bundle of 2-5 channels 16.0%
In a bundle of 6-10 channels 0.6%
In a bundle with 11+ channels 4.9%
In suspicious channels (bot-driven) 11.4%
Size of channels mentioning
Micro-channels (under 1K) 19.7%
1K–10K subs 22.5%
10K–30K subs 17.1%
30K–100K subs 22.3%
100K+ subs 18.3%
Mention topics
News & Media 40.0%
Other 12.6%
Food & Cooking 8.1%
Humor & entertainment 5.1%
Telegram 4.2%
Section 05 · Ad potential

How long a post generates reach

Avg reach of an ad post by time since publication. Helps estimate how long placement stays relevant.

16.5K
12h
21.4K
24h
+30% vs prev.
26K
48h
+21% vs prev.
30.8K
72h
+19% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
KRCooking Recipes Salads 🧑‍🍳 995.6K
FriPyaterochka 776.5K
🎂M🎂 Mom's Recipes 😋 680.8K
A|Air fryer | Recipes 593.3K
ThuSimple Recipes 586.9K
KRRecipe book 559K
CNKitchen inside out 532.5K
VITasty & cheap 🥘 487.7K
CHICHIZHIKYou 484.9K
SunEveryday Recipes 461.5K
😋E😋 EatSlim | PP Recipes 434K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention your channel. Over the last 6 months such mentions 235, they brought 285 991 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 28 18
26 652
December 2025 22 17
80 934
Nov 2025 81 67
55 849
Oct 2025 38 30
82 212
Sep 2025 31 12
25 245
August 2025 35 13
15 099
Total mentions
235
Months of data
6
Acquired subscribers
285 991
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category "Food & Cooking» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10–p90). Black vertical = median. Red dot = your channel.

#9/ 100
Rank in niche
Channel in top 9% Food & Cooking Russia
Subscribers top 90% of niche
210.3K
70.4K 484 867 — your channel 567.7K
Avg reach / post top 90% of niche
8.7K
1.3K 40 498 — your channel 51.6K
Citation index 30% below median
1.2K
5 872 — your channel 3.3K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit in a month.

01

Main post of the week — on Thursday

On this day at 10:00 MSK audience is most active.

Effect
Best window for key post
02

ER below niche benchmark — rethink formats

Current ER 8.35% vs norm 9.0%. Try polls and interactive formats.

Effect
+0.7pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1K-3K subs
04

Test polls and interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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