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★ PromtPress Public Report · Issue № 001

Channel audit WHAT'S UP?

WHAT'S UP?
@chetam News channel about everything the internet is discussing right now. ⚡️ Ads: @yr_adv
08.06.2026
Subscribers
953 035
-56438 per month
ERR (% see posts)
3.0%
daily 1.6%
Reach/post
22.3K
ad reach 14.9K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
953 035
Subs reach
2.34%
avg % subs see post
Views/post
22.3K
median 22.9K · 29 days
Posts/day
7.2
~50 per week
7d trend
-13.9%
vs previous week
Reactions/post
888.3
187,438 reactions, 23,611 reposts, 0 comments
Post length
492 chars.
median 484 · 29 days
Posts analyzed
211
29 days
Ad reach
14.9K
24h avg
Churn / month
-56438
last month
Citation rate
5
citation index · 405 channels mentioned all time
Channel age
3 years 3 months
created 01.03.2023
Section 02 · Content analysis

What works best

Top posts by engagement & outsiders — to see what to repeat & what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Yearly subscriber growth chart. Key months show exact subscriber count. See which months the channel gained or lost subs.

2.9M2.1M1.4M713.8K08.3KJun 257.7KJul 257KAug 256.2KSep 255.7KOct 255.1KNov 251.3MDec 252.2MJan 262MFeb 261.3MMar 261.1MApr 261MMay 26964.2KJun 26
Start of period
8 330
Now
953 052
Net growth
+944 722
Section 04 · Citations

Who and how mentions the channel

Citation index 5 — channel popularity rating based on mentions. Considers both count and weight of mentioners: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 405 different channels. Below: countries, format, source channels, topics.

Countries mentioning
Russia 79.6%
Uzbekistan 1.9%
Belarus 0.7%
Ukraine 0.2%
Kazakhstan 0.2%
Format of mentions
Mentioned in a separate post 98.6%
In collections with 2-5 channels 1.4%
In a selection of 6-10 channels 0.0%
In collections with 11+ channels 0.0%
In suspicious channels (bots) 0.0%
What size channels mention
Micro-channels (up to 1K) 79.9%
1K–10K subs 17.3%
10K–30K subs 1.9%
30K–100K subs 0.9%
100K+ subs 0.0%
Topics mentioned in
Blogs 36.3%
Telegram 16.1%
Other 7.8%
Games 5.7%
Humor & entertainment 3.8%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

11.7K
12h
14.9K
24h
+27% vs prev.
16.9K
48h
+13% vs prev.
21.1K
72h
+25% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel highlighted — see its place among niche neighbors.

Channel Subscribers
PELive Broadcast • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
PMFirst Moscow 3.1M
RNRIA Novosti 3.1M
SRMedia Russia not Moscow 2.9M
NMMoscow News 2.7M
MSMoscow today 2.7M
WUWHAT'S UP?You 953K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 6 months such mentions were 290, they brought 2 415 542 new subs. Different from citation index above — here individual mention posts in period, there cumulative rating.

Period Mentions Channels Brought subs
December 2025 173 169
1 207 436
November 2025 117 113
1 208 106
October 2025 0 0
0
Sep 2025 0 0
0
August 2025 0 0
0
July 2025 0 0
0
Total mentions
290
Months of data
6
Attracted subs
2 415 542
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category «News & Media» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10 to p90). Black vertical = median. Red dot = your channel.

#86/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers better than 52% of niche
853K
231.3K 953 035 — your channel 2.9M
Avg reach / post 69% below median
73K
3.1K 22 258 — your channel 344K
Citation index 99% below median
2.5K
5 5 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Saturday

On this day at 11:00 MSK audience is most active.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 2.34% vs norm 5.5%. Try polls & interactive formats.

Effect
+3.2pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Cross-post with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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