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★ PromtPress Public Report · Issue # 001

Channel audit Burger King Russia

Burger King Russia
@burgerkingrf Official Telegram channel of Burger King Russia. № 4794631094
08.07.2026
Subs
82 012
+14550 per month
ERR (% see posts)
36.0%
daily 12.2%
Reach/post
29.4K
ad reach 9.9K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subs
82 012
Subs reach
35.87%
avg % subs see post
Views/post
29.4K
median 17.4K · 29 days
Posts/wk
16.7
over period
7d trend
+316.2%
vs previous week
Reacts/post
451.9
total 32,087 reactions, 27,299 reposts, 10,800 comments
Post length
221 chars
median 192 · 29 days
Posts analyzed
71
29 days
Ad reach
9.9K
24h avg
Churn / month
+14550
last month
Citation rate
196
citation index · 802 channels mentioned all time
Channel age
3 years 6 months
created 28.12.2022
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

87.9K77.3K66.8K56.3K45.8K50.7KJul 2550.1KAug 2549.3KSep 2550.5KOct 2552.7KNov 2556.1KDec 2562.8KJan 2660.5KFeb 2661KMar 2660.7KApr 2662.8KMay 2662.4KJun 2681.1KJul 26
Start of period
50 744
Now
81 945
Net growth
+31 201
Section 04 · Mentions

Who & how mentions the channel

Citation index 196 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. Over all time, the channel was mentioned 802 different channels. Below: countries, format, channels, topics.

Countries mentioning
Russia 96.1%
Ukraine 0.1%
Belarus 0.1%
Uzbekistan 0.0%
Iran 0.0%
Format mentioned
Mentioned in a separate post 50.6%
In a bundle with 2-5 channels 40.0%
In a bundle with 6-10 channels 4.9%
In a bundle with 11+ channels 4.5%
In suspicious channels (bots) 2.0%
Size of channels mentioning
Micro-channels (up to 1K) 31.3%
1K–10K subs 25.6%
10K–30K subs 16.1%
30K–100K subs 11.2%
100K+ subs 15.8%
Topics mentioned
News & Media 22.3%
Tech 10.9%
Marketing, PR, advertising 10.2%
Blogs 6.9%
Other 4.5%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long a placement stays relevant.

11.1K
12h
11.1K
24h
stable
18.8K
48h
+69% vs prev
18.8K
72h
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subs
KRCooking Recipes Salads 🧑‍🍳 995.6K
FriPyaterochka 776.5K
🎂M🎂 Mom's Recipes 😋 680.8K
A|Air fryer | Recipes 593.3K
PRSimple Recipes 586.9K
KRRecipe book 559K
CNKitchen Inside Out 532.5K
VITasty & cheap 🥘 487.7K
CICHIZHIK 485.1K
MonDaily recipes 461.5K
BKBurger King RussiaYou 82K
Section 07 · Mention Trends

How often the channel is mentioned

Each month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 266, they brought 16 714 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subs
January 2026 18 14
1 894
December 2025 38 30
6 856
November 2025 98 96
3 644
October 2025 69 62
2 515
September 2025 31 28
1 771
August 2025 12 10
34
Total mentions
266
Months of data
6
Attracted subs
16 714
Section 08 · Niche Comparison

Where the channel ranks in its league

Took top-100 channels in category "Food & cooking» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

Subs worse than median by 61%
210.3K
70.4K 82 012 — your channel 567.7K
Avg reach / post better than 76% of niche
8.7K
1.3K 29 416 — your channel 51.6K
Citation index worse than median by 84%
1.2K
5 196 — your channel 3.3K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and revisit this report in a month.

01

Main post of the week — on Thursday

Audience is most active on this day at 11:00 MSK.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same niche. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search looks at descriptions. Add 3-5 niche keywords — that's organic traffic source.

Effect
Organic traffic source

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