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★ PromtPress public report · Issue # 001

Channel audit Brusnika. Says & Shows

Brusnika. Says & Shows
@brusnikacompany We build homes in major cities of the Urals, Siberia, Central Russia, Moscow and St. Petersburg. Here we share news and beauty. On operation…
08.07.2026
Subscribers
37 827
+25 per month
ERR (% see posts)
22.0%
per day 9.7%
Reach/post
8.3K
ad reach 3.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subscribers
37 827
Subscriber reach
21.98%
avg % of subs see post
Views/post
8.3K
median 8.5K · 29 days
Posts/week
4.9
over period
7d trend
-22.6%
vs previous week
Reactions/post
150.6
total 3,163 reactions, 1,096 reposts, 71 comments
Post length
621 chars
median 697 · 29 days
Posts analyzed
21
29 days
Ad reach
3.7K
24h avg
Churn / month
+25
last month
Quotability
367
citation index · 849 channels mentioned all time
Channel age
4 years 4 months
created 04.03.2022
Section 02 · Content analysis

Best performing content

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

39.6K36.5K33.4K30.3K27.2K28.2KJul 2530.2KAug 2531.9KSep 2532.6KOct 2533.9KNov 2535.5KDec 2536.2KJan 2636.6KFeb 2636.8KMar 2637.4KApr 2637.6KMay 2637.8KJun 2637.8KJul 26
Period start
28 212
Now
37 828
Net growth
+9 616
Section 04 · Citations

Who mentions the channel and how

Citation index 367 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a 100k sub channel weighs more than from a 1k sub channel. All time channel was mentioned 849 different channels. Below — from which countries, in what format, from which channels, and in which topic.

Mention countries
Russia 98.3%
Kazakhstan 0.1%
Uzbekistan 0.1%
Ukraine 0.0%
Belarus 0.0%
Mention format
Mentioned in a separate post 59.5%
In bundles with 2-5 channels 31.4%
In bundles with 6-10 channels 6.5%
In bundles with 11+ channels 2.7%
In suspicious channels (bot activity) 7.3%
Size of channels mentioning
Micro-channels (up to 1K) 24.5%
1K to 10K subs 38.6%
10K to 30K subs 20.2%
30K to 100K subs 11.4%
over 100K subs 5.4%
Topics where mentioned
News & Media 27.2%
Interior & construction 16.8%
Marketing, PR, ads 16.1%
Blogs 7.9%
Economy 3.6%
Section 05 · Ad potential

How long a post brings reach

Avg ad post reach over time since publication. Helps gauge how long a placement stays relevant.

3.3K
in 12 hours
3.7K
in 24 hours
+12% vs prev.
3.8K
in 48 hours
+3% vs prev.
4.6K
in 72 hours
+20% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DOMEO. DESIGN | RENOVATION | REAL ESTATE 530.5K
PLLayout 453.6K
AIInterior & decor 450K
MKMy apartment 427.9K
MSWise Builder 410.2K
LKFavorite apartment 408.6K
GFGC FSK 378.1K
PRProRealty 377.5K
USSmart Builder 353.9K
PIPIK 337.3K
BGBrusnika. Says & ShowsYou 37.8K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions found 242, they brought 7 967 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 21 18
580
December 2025 46 35
764
Nov 2025 32 25
1 652
Oct 2025 30 28
2 409
September 2025 45 43
725
August 2025 68 61
1 837
Total mentions
242
Months of data
6
Attracted subscribers
7 967
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category "Interior & construction» (Russia) and compared your channel against them. Gray band: range where 80% of niche channels fall (p10 to p90). Black vertical: median. Red dot: your channel.

Subscribers worse than median by 65%
109.2K
30.4K 37 827 — your channel 435.2K
Avg reach / post better than 55% of niche
6.2K
1.4K 8 315 — your channel 26.1K
Citation index worse than median by 29%
518
0 367 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and revisit this report in a month.

01

Increase posting frequency

Now 4.9 posts/wk. Active channels avg 7-10. Consistency is key to retention.

Impact
Consistency > volume
02

Main post of the week — on Monday

Audience is most active on this day at 12:00 MSK.

Impact
Best window for a key post
03

Increase video posts share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Impact
Video retains audience better
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Impact
+1000-3000 subs
05

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Impact
+5-15% ER

Want this done by PromtPress?

This audit — what we can do in minutes using public data. Want to go further? Run ads with us and hit your growth target in a month.

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