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★ PromtPress Public Report · Issue # 001

Channel audit Brest Regional Executive Committee

Brest Regional Executive Committee
@brestoik Government organization ☝️‼️We are the first to report the most important news of #1region exclusively online
09.06.2026
Subscribers
14 955
-7 per month
ERR (% see posts)
22.0%
daily 16.3%
Reach/post
3.3K
ad reach 2.4K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle shows the period it covers.

Subscribers
14 955
Subscriber reach
22.14%
avg % subs see post
Views/post
3.3K
median 3K · 29 days
Posts/day
7.8
~54 per week
7d trend
+9.4%
vs previous week
Reactions/post
20.7
only 4,793 reactions, 1,846 reposts, 15 comments
Post length
344 chars
median 212 · 29 days
Posts analyzed
232
29 days
Ad reach
2.4K
24h avg
Churn / month
-7
last month
Citation rate
170
citation index · 547 channels mentioned all time
Channel age
4 years 2 months
created 14.03.2022
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained and lost subs.

17K15.7K14.4K13.1K11.8K12.7KJun 2512.6KJul 2512.4KAug 2512.3KSep 2512.2KOct 2513.4KNov 2513.2KDec 2513.1KJan 2615.6KFeb 2615.3KMar 2615.1KApr 2615KMay 2615KJun 26
Period start
12 652
Now
14 956
Net growth
+2 304
Section 04 · Mentions

Who mentions the channel and how

Citation index 170 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All time the channel was mentioned 547 different channels. Below — from which countries, format, which channels, and topics.

Countries mentioning
Belarus 64.2%
Russia 32.4%
Ukraine 2.4%
Uzbekistan 0.0%
Iran 0.0%
How mentioned
Mentioned in a separate post 59.3%
In bundles with 2-5 channels 40.1%
In bundles with 6-10 channels 0.5%
In bundles with 11+ channels 0.1%
In suspicious channels (bots) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 16.8%
1K–10K subs 69.8%
10K–30K subs 10.4%
30K–100K subs 2.9%
over 100K subs 0.0%
Topics where mentioned
News & Media 87.3%
Politics 2.8%
Education 2.3%
Sports 1.4%
Interior & construction 1.1%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

1.9K
12h
2.4K
24h
+26% vs prev
2.5K
48h
+4% vs prev
2.7K
72h
+6% vs prev
Section 06 · Competitors

Who you compete with 

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
NLNEXTA Live 764.9K
MGMinsk. Main! 216.4K
ONOnliner 148.4K
Z|Mirror | News 108.6K
BEBELTA 80.5K
B&WEmergency Belarus | What's Happening? 75K
MLMinsk Live 72.8K
PBOverheard Belarus 58.2K
BGBelarus Main 56.8K
GGGomel. Main! 56K
BOBrest Regional Executive CommitteeYou 15K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we record posts in other channels that mention yours. Over the last 6 months such mentions were 565, they brought 1 518 new subs. This is a different metric than the citation index above — here it's individual mention posts in the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 62 21
28
November 2025 68 31
12
October 2025 119 67
1 399
September 2025 105 54
23
August 2025 101 43
37
July 2025 110 66
19
Total mentions
565
Months of data
6
Attracted subscribers
1 518
Section 08 · Niche comparison

Where channel stands in its league

Took top-100 channels in category «News & Media» (Belarus) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#67/ 100
Position in niche
Channel in bottom half of ranking
Subscribers worse than median by 25%
19.9K
5.2K 14 955 — your channel 67.6K
Avg reach / post 17% below median
4K
746 3 311 — your channel 15.9K
Citation index better than 55% of niche
82
0 170 — your channel 969
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Friday

Audience is most active on this day at 08:00 MSK.

Effect
Best time for key post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want us to do it PromtPress?

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