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★ PromtPress Public Report · Issue # 001

Channel audit Brands & Trends

Brands & Trends
@brandstr Ads here @Nikaa_R
09.07.2026
Subscribers
18 283
-315 per month
ERR (% who see posts)
1.0%
per day 0.8%
Reach/post
185
ad reach 146/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. The subtitle under the number shows the period it covers.

Subscribers
18 283
—
Subs reach
1.01%
avg % of subs see post
Views/post
185
median 180 · 25 days
Posts/day
19.6
~137/week
7d trend
-10.4%
vs previous week
Reactions/post
4.4
only 2,190 reactions, 1,746 reposts, 18 comments
Post length
262 chars
median 238 · 25 days
Posts analyzed
496
25 days
Ad reach
146
24h avg
Churn / month
-315
last month
Mention rate
958
mention index · 873 channels mentioned all time
Channel age
5 years 10 months
created Aug 15, 2020
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which lost subs.

29.1K26.1K23.2K20.3K17.4K27.4KJul 2526.6KAug 2525.7KSep 2524.9KOct 2524.1KNov 2523.4KDec 2522.5KJan 2621.7KFeb 2620.7KMar 2619.7KApr 2619.1KMay 2618.7KJun 2618.4KJul 26
Period start
27 411
Now
18 283
Net growth
-9 128
Section 04 · Mentions

Who and how mentions the channel

Citation index 958 — popularity rating based on mentions. Considers both count and weight: a post from a 100k channel weighs more than from 1k. All time channel mentioned 873 different channels. Below — countries, format, sources, topics.

Mentioned from which countries
Russia 78.9%
Uzbekistan 11.0%
Ukraine 6.3%
Kazakhstan 0.6%
Kyrgyzstan 0.5%
Format of mentions
Mentioned in a separate post 91.1%
In a bundle of 2-5 channels 2.2%
In a bundle of 6-10 channels 0.2%
In a collection with 11+ channels 6.5%
In suspicious channels (bots) 3.6%
What size channels mention
Micro-channels (up to 1K) 4.8%
1k–10k subs 3.9%
10k–30k subs 14.9%
30k–100k subs 47.2%
over 100k subs 29.2%
Topics where mentioned
Music 49.3%
Quotes 16.2%
News & Media 6.8%
Betting 3.3%
Other 3.2%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

79
in 12 hours
146
in 24 hours
+85% vs prev.
163
in 48 hours
+12% vs prev.
163
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel highlighted — see its rank among niche neighbors.

Channel Subscribers
ZYGolden Apple 1.1M
HHFound on Wildberries 635.3K
MIMIXIT.RU 614.6K
M|Manicure | Nails 573.8K
HHWildberries / WB finds 537.2K
EMElena Mixit 521.6K
GDFace gymnastics 472.5K
PMFashion | Trends 437.6K
PRPrimebery 398.9K
HWWB|OZON finds 393.5K
BIBrands & TrendsYou 18.3K
Section 07 · Niche comparison

Where channel stands in its league

Took top-100 channels in category "Fashion & Beauty» (Russia) and compared your channel. Gray band = range where 80% of niche channels fall (p10 to p90). Black vertical = median. Red dot = your channel.

Subscribers 89% below median
171.1K
58.4K 18 283 — your channel 512.2K
Avg reach / post 99% below median
13.4K
836 185 — your channel 109.1K
Citation index better than 74% of niche
136
0 958 — your channel 1.9K
Section 08 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check them off and revisit this report in a month.

01

Top post of the week — on Monday

On this day at 14:00 MSK audience is most active.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 1.01% vs norm 5.5%. Try polls & interactive formats.

Effect
+4.5pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts quarterly with same-segment channels. Not daily — 2-3 collabs give relevant growth.

Effect
Relevant audience growth

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