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★ PromtPress Public Report · Issue # 001

Channel audit Molecules of Beauty

Molecules of Beauty
@beautymolecules Marina, researcher at NII FOH, writes about cosmetics between spectra and syntheses. No myths or marketing — only molecules, mechanisms, and truth in plain language. Manager -…
19.07.2026
Subscribers
42 752
+10242 per month
ERR (% see posts)
16.0%
daily 6.9%
Reach/post
6.4K
ad reach 2.9K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it's calculated for.

Subscribers
42 752
Subscriber reach
14.91%
avg % subs see post
Views/post
6.4K
median 6.1K · 29 days
Posts/week
12.0
over period
7d trend
-4.6%
vs previous week
Reactions/post
205.3
only 10,267 reactions, 2,331 reposts, 943 comments
Post length
860 chars
median 1,000 · 29 days
Posts analyzed
50
29 days
Ad reach
2.9K
24h avg
Churn / month
+10242
last month
Citation rate
117
citation index · 329 channels mentioned ever
Channel age
1 year 4 months
created Feb 21, 2025
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which lost subs.

50.2K37.7K25.1K12.6K02KOct 251.8KNov 254.5KDec 2510.3KJan 2616.6KFeb 2624KMar 2626.5KApr 2627.5KMay 2628.3KJun 2636.3KJul 26
Start of period
2 002
Now
42 752
Net growth
+40 750
Section 04 · Citations

Who and how mentions the channel

Citation index 117 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a channel with 100k subs weighs more than from a channel with 1k. All time channel was mentioned 329 different channels. Below: countries, format, source channels, topics.

Countries mentioning
Russia 99.3%
Kyrgyzstan 0.2%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Mention format
Mentioned in a separate post 97.6%
In a bundle of 2-5 channels 1.3%
In a bundle of 6-10 channels 0.0%
In roundups with 11+ channels 1.1%
In suspicious channels (cheated) 9.9%
Size of channels mentioning
Micro-channels (up to 1K) 4.3%
1K–10K subs 28.3%
10K–30K subs 45.7%
30K–100K subs 15.4%
100K+ subs 6.4%
Topics where mentioned
Fashion & Beauty 24.0%
Psychology 21.8%
Blogs 15.6%
Humor & entertainment 7.1%
Health & Fitness 4.5%
Section 05 · Ad potential

How long a post brings reach

Avg ad post reach over time since publication. Helps estimate how long a placement should live.

2.3K
12h
2.9K
24h
+26% vs prev.
3.4K
48h
+17% vs prev.
4.3K
72h
+27% vs prev.
Section 06 · Competitors

Who you compete with 

11 nearest channels by topic and audience. Your channel is highlighted — see its place among niche neighbors.

Channel Subscribers
ZYGolden Apple 1M
PCPandabuy CnFans MuleBuy ACBuy Hacco Find🔎🐼 790.3K
NNFound on Wildberries 633.3K
MIMIXIT.RU 624.7K
M|Manicure | Nails 572K
NNFinds on Wildberries / WB 533.2K
EMElena Mixit 518K
GDFace gymnastics 472.4K
PMFashion | Trends 436K
PSPrime Savers 428.8K
MKMolecules of BeautyYou 42.8K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 351, they brought 14 217 new subs. Different from citation index above — here individual mention posts over period, there cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 55 47
5 170
December 2025 279 181
6 159
November 2025 14 14
2 880
October 2025 3 3
8
September 2025 0 0
0
August 2025 0 0
0
Total mentions
351
Months in data
6
Attracted subscribers
14 217
Section 08 · Niche comparison

Where channel stands in its league

Took top-100 channels in category "Fashion & Beauty» (Russia) and saw how the channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 77% below median
189.8K
66.8K 42 752 — your channel 558.4K
Avg reach / post 56% below median
14.3K
40 6 372 — your channel 103.2K
Citation index better than 51% of niche
61
0 117 — your channel 1.9K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Wednesday

On this day at 10:00 MSK audience is most active.

Effect
Best window for a key post
02

Increase share of video posts

Video in Telegram holds audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video holds audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with channels in the same segment once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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