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★ PromtPress Public Report · Issue № 001

Channel audit AstanaTV

AstanaTV
@astana_arnasy "AstanaTV" TV channel Official site: https://m.astanatv.kz/kz/live Instagram: https://www.instagram.com/astanatv.kz/ YouTube: https://youtube.com/@astanatv8263 Facebook:…
04.07.2026
Subs
13 583
-344 per month
ERR (% see posts)
2.0%
per day 0.9%
Reach/post
156
ad reach 123/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subs
13 583
Sub reach
1.15%
avg % subs see post
Views/post
156
median 151 · 29 days
Posts/day
16.1
~113 per week
7d trend
+2.0%
vs previous week
Reactions/post
0.1
only 60 reactions, 746 reposts, 0 comments
Post length
343 chars
median 300 · 29 days
Posts analyzed
482
29 days
Ad reach
123
24h avg
Churn / month
-344
over the last month
Citation rate
8
citation index · 55 channels mentioned ever
Channel age
6 years 11 months
created 09.07.2019
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat & what to drop.

Section 03 · Sub dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

17.9K16.8K15.6K14.4K13.2K17.3KJul 2517.1KAug 2516.8KSep 2516.5KOct 2516.2KNov 2515.9KDec 2515.6KJan 2615.3KFeb 2615.1KMar 2614.7KApr 2614.3KMay 2614KJun 2613.6KJul 26
Period start
17 271
Now
13 583
Net growth
-3 688
Section 04 · Mentions

Who mentions the channel and how

Citation index 8 — channel popularity rating based on mentions. Considers not just count but weight of mentioners: a post from a 100K subs channel weighs more than from 1K. All-time channel mentions 55 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning you
Kazakhstan 67.1%
Russia 20.5%
Belarus 1.6%
Uzbekistan 1.1%
Ukraine 0.0%
Format mentioned in
Mentioned in a separate post 27.0%
In bundles with 2-5 channels 29.6%
In bundles with 6-10 channels 19.9%
In bundles with 11+ channels 23.5%
In suspicious channels (bot-boosted) 0.0%
Size of channels mentioning you
Micro-channels (up to 1K) 82.2%
1–10K subs 15.4%
10–30K subs 1.3%
30–100K subs 0.0%
over 100K subs 1.1%
Topics mentioned in
News & Media 78.7%
Blogs 8.9%
Politics 4.6%
For adults 3.2%
Telegram 2.4%
Section 05 · Ad potential

How long a post generates reach

Avg ad post reach over time from publication. Helps gauge how long a placement stays relevant.

102
in 12 hours
123
in 24 hours
+21% vs prev.
143
in 48 hours
+16% vs prev.
162
in 72 hours
+13% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic & audience. Your channel is highlighted — see your rank among niche neighbors.

Channel Subs
DADauletten 342.4K
T-Tengrinews.kz - Kazakhstan News 256.4K
Z-Zakon.kz - Kazakhstan & World News 204.1K
ZNZTB NEWS - Kazakhstan News 180.6K
ORORDA 139.3K
QUQumash 121.8K
QAQaz365.kz 96.9K
DADauletten.kz 80.1K
NOTNot Habar 76.2K
ABAtameken Business - Kazakhstan News 74.2K
ASAstanaTVYou 13.6K
Section 07 · Mention trends

How often the channel is mentioned

Every month we track posts in other channels that mention your channel. Over the last 6 months such mentions 0, they brought 21 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, there it's a cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 0 0
2
December 2025 0 0
3
Nov 2025 0 0
0
Oct 2025 0 0
6
Sep 2025 0 0
4
August 2025 0 0
6
Total mentions
0
Months of data
6
Acquired subs
21
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category "News & Media» and saw how your channel compares. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#79/ 100
Rank in niche
Channel in the bottom half of the ranking
Subs 32% below median
20K
5.5K 13 583 — your channel 95.8K
Avg reach / post 94% below median
2.5K
1 156 — your channel 16.6K
Citation index 82% below median
43
0 8 — your channel 431
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off as done and revisit this report in a month.

01

Top post of the week — on Saturday

Audience is most active on this day at 18:00 ALMT.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 1.15% vs norm 5.5%. Try polls & interactive formats.

Effect
+4.3pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions typically boost ER by 5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with same-segment channels. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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