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★ PromtPress Public Report · Issue № 001

Channel audit KeyNews

KeyNews
@allkeynews All the most important about Kazakhstan Send news or ask a question: @keynews1_bot
04.07.2026
Subscribers
19 233
-76 per month
ERR (% see posts)
15.0%
in 24 hrs 12.1%
Reach/post
2.8K
ad reach 2.3K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
19 233
—
Subs reach
14.43%
avg % subs see post
Views/post
2.8K
median 2.7K · 29 days
Posts/week
16.8
over period
7d Trend
+8.4%
vs previous week
Reactions/post
7.2
total 505 reactions, 46 reposts, 0 comments
Post length
851 chars
median 912 · 29 days
Posts analyzed
70
29 days
Ad reach
2.3K
24h avg
Churn / month
-76
over last month
Citation Rate
27
citation index · 127 channels mentioned ever
Channel age
5 years 9 months
created 22.09.2020
Section 02 · Content analysis

What Works Best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

20.4K18.5K16.6K14.7K12.8K13.4KJul 2513.9KAug 2514.5KSep 2515KOct 2515.7KNov 2516.3KDec 2516.8KJan 2617.4KFeb 2617.7KMar 2618.3KApr 2618.8KMay 2619.3KJun 2619.2KJul 26
Start of period
13 389
Now
19 233
Net Growth
+5 844
Section 04 · Citations

Who mentions the channel and how

Citation index 27 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel weighs more than from a 1K sub channel. Ever mentioned by 127 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 49.2%
Kazakhstan 35.0%
Ukraine 0.5%
Belarus 0.5%
Uzbekistan 0.5%
Format of mentions
Mentioned in a separate post 55.7%
In collections with 2-5 channels 21.9%
In a collection of 6-10 channels 19.7%
In collections with 11+ channels 2.7%
In suspicious channels (bots) 10.9%
Size of channels mentioning
Micro-channels (up to 1K) 73.8%
1K–10K subs 18.6%
10K–30K subs 4.9%
30K–100K subs 0.5%
over 100K subs 2.2%
Topics mentioned in
News & Media 43.7%
Blogs 21.9%
Politics 10.9%
Telegram 10.4%
Travel 5.5%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

1.7K
in 12 hours
2.3K
in 24 hours
+35% vs prev.
2.9K
in 48 hrs
+26% vs prev.
2.9K
in 72 hrs
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — shows its place among niche neighbors.

Channel Subscribers
DADauletten 342.4K
T-Tengrinews.kz - Kazakhstan News 256.4K
Z-Zakon.kz - Kazakhstan and World News 204.1K
ZNZTB NEWS - Kazakhstan News 180.6K
ORORDA 139.3K
QUQumash 121.8K
QAQaz365.kz 96.9K
DADauletten.kz 80.1K
NOTNEKhabar 76.2K
ABAtameken Business - Kazakhstan News 74.2K
KEKeyNewsYou 19.2K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions occurred 5, they brought 3 466 new subs. This is a different metric from the citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 1 1
581
December 2025 1 1
577
Nov 2025 1 1
606
Oct 2025 1 1
602
Sep 2025 0 0
558
August 2025 1 1
542
Total mentions
5
Months of data
6
Acquired subscribers
3 466
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in «News & Media» and saw how your channel compares. Gray band — range of 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#54/ 100
Position in niche
Channel in the bottom half of the ranking
Subscribers 4% below median
20K
5.5K 19 233 — your channel 95.8K
Avg Reach / Post better than 51% of niche
2.5K
1 2 775 — your channel 16.6K
Citation index 38% below median
43
0 27 — your channel 431
Section 09 · Strategy

What to Do Right Now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Tuesday

Audience is most active on this day at 19:00 ALMT.

Effect
Best window for an important post
02

Increase share of video posts

Video in Telegram holds audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% ER. One weekly poll on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts with channels in the same segment once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in a few minutes based on public data. To go further — run ads through us and close your growth plan in a month.

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