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★ PromtPress Public Report · Issue # 001

Channel audit Афиша бесплатных событий Петербурга

Афиша бесплатных событий Петербурга
@afishapeterburga Best poster for freeloaders in St. Petersburg :) Ads @avian555, giveaway results @reklamnayalisa. Go from description! Send photos and videos @afishatopspb_bot Registered with RKN:…
23.06.2026
Subscribers
91 976
-317 per month
ERR (% see posts)
7.0%
per day 4.5%
Reach/post
5.9K
ad reach 4.1K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. The subtitle under the number shows the period it covers.

Subscribers
91 976
—
Subscriber reach
6.4%
avg % subs see post
Views/post
5.9K
median 6K · 29 days
Posts/week
44.5
for period
7d trend
+4.1%
vs previous week
Reactions/post
40.7
total 7,742 reactions, 10,686 reposts, 0 comments
Post length
457 chars
median 500 · 29 days
Posts analyzed
190
29 days
Ad reach
4.1K
24h avg
Churn / month
-317
last month
Citation rate
99
citation index · 480 channels mentioned it ever
Channel age
5 years 20 days
created 03.06.2021
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained and which months subscribers left.

108.4K101.9K95.5K89K82.6K84.6KJun 2584.9KAug 2584.9KSep 2585KOct 2585.5KNov 2588KDec 25103.4KJan 2694.1KFeb 2693.3KMar 2692.7KApr 2692.4KMay 2692.3KJun 26
Period start
84 580
Now
91 976
Net growth
+7 396
Section 04 · Citations

Who and how mentions the channel

Citation index 99 — channel popularity rating based on mentions. Considers both count and weight: a post from a 100k subs channel weighs more than from 1k subs. All-time mentions: 480 different channels. Below: countries, formats, channels, topics.

Countries mentioning
Russia 99.3%
Ukraine 0.1%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mention format
Mentioned in a separate post 3.5%
In a bundle with 2-5 channels 93.0%
In a bundle with 6-10 channels 0.0%
In a bundle with 11+ channels 3.5%
In suspicious channels (bot-boosted) 0.1%
Size of channels mentioning
Micro-channels (up to 1K) 9.7%
1K–10K subs 4.4%
10K–30K subs 1.9%
30K–100K subs 58.6%
over 100K subs 25.5%
Topics mentioned in
News & Media 89.6%
Educational 2.3%
Art 1.4%
Other 1.3%
Travel 0.8%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

3K
12h
4.1K
24h
+37% vs prev.
4.6K
48h
+12% vs prev.
5K
72h
+8% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
M-Moscow - where to go | Poster 1.2M
A«Pobeda Airlines 1.1M
MDMoscow Digest 569.1K
AEAEROFLOT 526.1K
MOMoskvichka 510.9K
TUTutu 505.7K
YPYandex Travel 502.4K
SunDiscount wagon 433.7K
OTOzon Travel 407.8K
SPHow to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.8K
ABАфиша бесплатных событий ПетербургаYou 92K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 403, they brought 20 992 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 105 23
16 986
Nov 2025 56 11
2 405
Oct 2025 54 9
662
September 2025 48 11
319
August 2025 78 10
224
July 2025 62 13
396
Total mentions
403
Months in data
6
Attracted subscribers
20 992
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Travel» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#94/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers 38% below median
148.2K
48K 91 976 — your channel 431K
Avg reach / post 51% below median
12.1K
1.5K 5 883 — your channel 101.2K
Citation index 42% below median
169
0 99 — your channel 1.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off as done and revisit this report in a month.

01

Top post of the week — on Wednesday

Audience is most active on this day at 08:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 6.4% vs norm 7.5%. Try polls & interactive formats.

Effect
+1.1pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1K-3K subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit — what we can do in minutes from public data. Want to go further — run ads with us and hit your growth plan in a month.

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